RetailMeNot.com Cleans up at the SmartCompany Web Awards

It’s great to see our achievements at Stateless Systems be recognized this year in the 2009 SmartCompany Web Awards.

Hats off to Guy and Bevan for building such a company. And more importantly, hiring such awesome people!

Fantastic effort by the whole team who continue to build cool stuff and are just all round great people to work with.

Stay tuned for more exiting stuff from Stateless soon.

Links below to the various awards

Best Search Strategy – RetailMeNot.com

Best Social Media – RetailMeNot.com

Best Site Under 20 Staff – RetailMeNot.com

And my favorite quote is from the award announcement for ‘Best Search Strategy’

…But co-founder Guy King says RetailMeNot has achieved search marketing success by ignoring practically every other method tried by rival websites.

“SEO is bullshit. Our philosophy is to focus on pages that are as useful as possible to as many people as possible. Basically this is due to our belief that Google is smarter than we are, so we’re better off spending our time building good products rather than abusing the system.”

“Out strategy is really just going against traditional strategies. One of the key metrics of a good website is time on site, but we are trying to get that figure down as much as possible. We want people to find what they’re after as quickly as possible.”

So to sum it up – Be unique  & add value -  SEO success is yours.