February 5, 2012

BP Show You How to Claim Bankruptcy! AdWords Fail

This is too good not to share.

Search on Google.com today for ‘How to Claim Bankruptcy‘ and look who’s in second position….

Broad Match fail in AdWords. Oh the irony!

They have already lost millions, what’s a few more thousand a day on badly managed adwords?

BP-AdWords-Broad-Match

Comments

  1. Jean says:

    I guess that’s what happens when a company is so big, that small projects like Google Adwords is often outsourced, and they have made a poor choice in who handles their account :( We can laugh at it, because we know what we are doing.. but I guess so should the people they hire!

    Till then,

    Jean

  2. I thought it was just a prank at first. Well sh*t happens i guess, a very good laugh tho. And this is a very good lesson for other link builders and online marketers like us.

    Winnie
    Myzerr.com

  3. Leigh Hanney says:

    Thanks for your comments Jean and Winnie

  4. Looks like BP continuing their trend of not doing anything right. I truly hope that company is disbanded and dissolved as they are a totally incapable lot.

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