BP Show You How to Claim Bankruptcy! AdWords Fail
This is too good not to share.
Search on Google.com today for ‘How to Claim Bankruptcy‘ and look who’s in second position….
Broad Match fail in AdWords. Oh the irony!
They have already lost millions, what’s a few more thousand a day on badly managed adwords?
AdWords Displayed URL is Too Long
I came across this post over at at WebmasterWorld and It made me laugh.
Question:
Unfortunately the displayed URL is too long.
I skipped the www. , but it is still one letter too long. Asking for an exception was rejected without any further hint, how to make it work.
Any suggestion?
Answer:
Get a shorter domain.
If you don’t know [...]
Facebook are Losing $950 a Minute in Ad Revenue
Facebook Ad approval process… fun and games.
Sometimes you wait for days hours, and quite often ads are rejected for no apparent reason (for many ads there is also a very good reason why they are rejected. Like any advertising platform – play by the rules).
But it got me thinking. Let us, for a moment, assume [...]
17,180 People in Melbourne over 25 like pizza…
Next time you’re struggling to think of where to advertise your local business, don’t ignore the potential of Facebook. The example here is not a bad one, think about it.
If you were Pizza Hut, would you want to target people who like Dominos? Hell yes!
And if you were Dominos, wouldn’t you want to target people [...]
It Seems Landing Page Quality Score Does Not Matter When you are Google
I searched for ‘adwords credits for non profits’ on google.com.au
SERP
Awesome: ‘Google Grants is now available to AU non Profits…’
I click on the ad…
404!
Fail!
Facebook vs. Twitter For Your Business? Dennis Yu Gives Blunt Advice
Editor’s Note: I’ve spoken with Dennis on many occasions about his view on using Facebook and Twitter for Business. Following is his very blunt advice. Agree? Disagree? Let me know!
- Leigh
I get this question a lot. So let me put it bluntly. If you are not a celebrity or household brand, forget about twitter. Unless [...]
If I tweet about my Car Insurance Company and they are not listening, do I make a sound?
Last week I sent this tweet venting my frustrations at how long CGU Insurance have kept me waiting for finalization of my car insurance claim…
Background – In May, my car got trashed by a hail storm in Melbourne and After much back and forward it has been written off.
So the good, is I don’t have [...]
More Common AdWords Mistakes
Ok much has happened since last I updated, so I’ve decided to finish the remaining ‘adwords mistakes’ in one giant post!
Mistake #5 – Not monitoring bids at the keyword level.
Don’t fall into the trap of just setting bids at the ad group level and forgetting about individual keyword bids – success is in the detail [...]
Targeting Your Geographic Region in AdWords (7 AdWords Mistakes – #4)
7 Common AdWords mistakes that will kill your Quality Score and increase your costs.
Mistake #4 – Not Targeting Your Geographic Region.
In the last post we talked about using Negative Keywords and how to best utilise these to cut out on unwanted and un-targeted AdWords traffic. Pretty neat huh?
But there’s another fatal mistake that I’ve see [...]
